9 Awesome Instagram Giveaway Ideas You Have to Try

Getting an Instagram giveaway going is one of the top ways you can not only increase traffic to your page but also boost your followers and engagement ratings. If you’re looking to seriously build your brand on social media, a giveaway is a surefire way to get where you need to go in record time. Choosing the right type of giveaway can be difficult and take up too much time cruising the internet. So we’ve done the work for you! Here are nine awesome ideas for your first (or next!)…

5 Changes in the Pharmacy Industry During The COVID-19 Pandemic

Covid-19 has changed the world. The pandemic has literally transformed industries, and pharmacy is no exception. There are challenges, particularly with regard to asset and brand planning, and the pharma industry needs to re-plan and re-prioritize strategies to cope with the uncertain future. According to the experts from Cello Health, there are 5 major changes in the pharmacy industry since the Covid-19 pandemic came about. 1. Asset and brand planning teams need to identify the challenges and shift focus At a time when unpredictable changes become the new normal, pharma companies need to take on some complex challenges.…

5 Tips to Speed up Creating Your Social Media Content Marketing

Did you know that over 3.8 billion people are on social media? That means that ignoring social media content marketing is just not an option. However, creating social media campaigns is a time-consuming process. And if you already have your plate full with other marketing tasks, social media can begin to feel like a burden. Well, you’ve come to the right place for help! It’s possible to reach your target audience on social media, even with limited time in your day.…

How Small Businesses Can Create an Unforgettable Atmosphere

Running a small business is a challenging feat. From doing the work of ten different individuals to going over every little detail, there is, there’s a lot to be done. And that’s why only a small amount of businesses survive past the first five years. But those that do tend to do things a bit differently. They have an atmosphere, a vibe if you will, that sets them apart from the competition. So, when you’re fighting to survive and become a memorable local business building an atmosphere in your business is a must.…

Coronavirus Business Support: How Can I Protect my Company?

If you’re looking for Coronavirus business support, you’re not alone – and Hudson Weir Insolvency Practitioners are here to help. The novel COVID-19 coronavirus and resulting lockdowns have impacted heavily on the health and day-to-day life of individuals and families across the globe. Concerningly, the situation is also affecting the health of companies. Almost overnight, companies of all sizes and in all sectors have run into severe difficulties. Here to help you through From the start of the outbreak, the team at Hudson Weir has been inundated with queries from companies that had been profitable and growing – until the coronavirus pandemic.…

Tips for Dealing with Difficult Clients

Difficult clients are a part of the challenges you have to deal with in business. Often, they become difficult because they’re discontent with the service you’ve given. Once in a while, it could simply be because they have a character that conflicts with your organisation’s values, or they have expectations that are out of touch with the real world. When you’re confronted with a difficult customer in your small business, it can be hard to know what to do. Despite the fact that you may feel like kicking them to the curb on some days, it’s important that you try to try to stay calm and deal with the situation smartly.…

How Financial Institutions Can Ensure Cybersecurity

Bank robberies are arguably the oldest crimes in the world. Things have changed from blazing guns to the thieves quietly sitting behind computer screens, using sophisticated software to clean out bank accounts. In a sense, bank robberies with guns were easier to prevent, and all that was needed then was physical security. However, with cybercrime, it is much harder to mitigate the risks as you are fighting an unseen enemy. How can financial institutions stay protected? Financial institutions can take several steps toward the prevention of cybercrime by preventing the loss of client data, funds, and company reputation.…

How to Manage Remote Employees Better: 7 Tips

If companies want to be future-forward, they need to accept that many of their work roles can be filled in by employees working remotely. Remote work was already gaining ground among companies and employees before the COVID-19 pandemic hit. It offered employees with a way to set right their work-life balance, and companies with a means of earning greater employee satisfaction. The Novel Coronavirus lockdowns enforced across the world shut down offices and workplaces. Industries which had the infrastructure for allowing remote work asked employees to telecommute to work now.…

8 Tools To Help You Create Better Content

Creating great content is an art; it takes time, effort, and lots of research. But to succeed online, you just have to do it. So, you spend hours perfecting titles, subheads and custom images to target the right audience, spread the word about your business and outrank your competition in the SERPs. We’re here to tell you you don’t have to do it all on your own. Thankfully, there are plenty of tools to help you speed up and improve your process.…

4 of the Best PPC Keyword Research Tools You Need in Your Arsenal

Pay-per-Click (PPC) advertising is one of the most profitable digital advertising strategies today, but to succeed with your PPC campaign, you must first perform proper keyword research, which is a combination of science and art. Grouping and organizing your keywords will enhance your PPC strategy, allowing you to create relevant high-quality ads, and landing pages. This is crucial because text ads must be relevant to the keywords you’ll be bidding on to earn high ‘Quality Scores,’ which is the most important factor that determines your cost-per-click (CPC) and the placement of your ads (as used on well-known paid advertising platforms like Google AdWords, CPL One, Bing Ads, etc.).…