4 Tips Marketers Can Learn from Black Hat SEO

Black hat SEO isn’t something you’ll want to boast about on the average resume, but that’s not to say that we shouldn’t have respect for those who indulge in it. Black hat SEO techniques are inherently extremely successful, so there must be something marketing professionals can learn from the dark side of optimisation. In this article, we’ll zone in on four of the key principles that can help marketers improve their skills and career prospects. 1. Making Money Black hat tactics tend to be fast and furious: find something that works, exploit it and take the money while the going is good.…

Identifying Changes That Produce Real Business Benefits

It’s always been my view that there is no such thing as a perfect business. We may all like to believe that we understand the core elements of building a successful business, but it seems to me that there’s always room for improvement. When thinking about the changes that can be made, I believe that there’s an important balance to be struck. I have seen business owners make hasty modifications, without giving the process due consideration. In these situations, it often seems that there is an awareness that something is going wrong.…

A Short Guide to Business Funding for The New Entrepreneur

Funding is absolutely critical for any budding entrepreneur and new business. Unless you’re already a millionaire, your new business venture is going to need at least some funding, be it from external investors or from people you already know such as family or friends. This post will give a brief overview of some of the forms of funding available for all you up-and-coming entrepreneurs. A good, detailed business plan is the key to securing quality funding from good sources. If potential investors can see that you have a good business plan, they will be much more willing to lend you money.…

A Guide to Successful Self Promotion

Self-promotion is essential if you are hoping to make yourself money online. We live in a world that is dominated by the internet and online businesses are so popular. Being a freelancer is a profession that appeals to so many people due to the flexibility and the chance to be your own boss, not to mention the fact that you make money from doing something that you love. We are in a period of economic downturn so it is very important that we all work hard in order make enough money to be comfortable.…

Hacked! What Small Business Owners Can Do to Avoid a Cyberattack

You’re coming up on the heaviest selling season of the year, and your e-commerce store suddenly goes down. The server is completely inaccessible and you’re running around with no idea what’s going on. Your Web host gets back to you and tells you a DDoS (distributed denial of service) attack brought your server to its knees. Cyberattacks are not something that only happen to large corporations. In fact, Forbes reports 71 percent of cyberattacks actually target smaller businesses with less than 100 employees.…

Being Productive at Work: Five Top Tips to Follow

At work, there might come a point when you’re beginning to feel a little fatigued and unable to complete even the simplest task. While this might seem natural, it will almost certainly harm your productivity levels, thus making the coming days in the office a little harder as there’s more left to do than you may have previously anticipated. To try and increase your productivity, it doesn’t require a series of radical changes. The following tips are actually quite easy to follow and could help to boost your output; possibly your future employment prospects too!…

Give Me 30 Minutes in The Morning And I’ll Give You a More Productive Day

Do you want to know the secret of how successful people remain productive every day? Although the title is a dead giveaway, I’m still going to tell you what it is…it’s creating a morning routine. Adding 30 minutes to your day can really boost your energy, mood and productivity. The effects can be quite amazing if you ask me… The basic concept of setting up your morning routine is all about doing things for the most important person in your life – you – before the day really starts.…

3 Ways to Make Organizing Your Small Business’ Finances Easy

Did you know that more small businesses get started during rough economic times than during prosperous ones? Some of the top-earning businesses today earned the foundations of their wealth during the Great Depression. IBM, General Electric, General Motors, and FedEx are excellent examples of such companies. Today’s economic recession is no different. The Small Business Administration estimates that there are 27.9 million small businesses in the United States, and that new startups are trending up in 2013. If you’re going joining the entrepreneurial ranks, these three financial strategies will help you keep things running smoothly.…

How Coworking Can Benefit Small Business Owners

Whether you’re a small or large business owner or contractor/freelancer coworking provides many benefits whether you’re currently using your own home office set up or work from an office building yourself. Whatever your position you could benefit by using a short term hot desk for your next project or assignment. 1.  Convenience Coworking or also called hot desking offers great convenience. Hot desks are set up in a way that enables you to begin working immediately. There’s no hassle and you can put all your time and focus into your project.…

10 Technological Innovation Musts for Your Business

When it comes to new businesses, only about 10 percent are successful long-term. That’s a lot of pressure for anyone thinking of becoming their own boss. Although you may not use them now, it’s important to note the tech innovations that can help you not only survive, but grow. Here are 10 of the best. 1.GrexIt GrexIt is web-based software that allows you to capture and store all e-mails. GrexIt allows you to create a repository of your past e-mail discussions for perusal in the future.…