Point of Sale Systems for Retailers and Restauranteurs: The Basics

Whilst the sound of a cash register might hold a certain nostalgic value for many ‘old-school’ business owners, the days of the conventional cash register have long since been and gone. Even the smallest businesses will now have their ’tills’ linked to a computerised system that tracks sales, inventory and more besides, these systems are referred to as ‘point of sale’ (POS) or ‘electronic point of sale‘ (EPOS) systems. POS systems have become the standard for a reason; they are not only more reliable than conventional cash registers but they do so much more than just ring up sales.…

Deciphering Office Jargon: What Your Colleagues Really Think

Do you love to think outside the box to really move the needle? Chances are you are either guilty of office speak or know someone in the workplace who does. When you’re new to an office environment, it can sometimes feel like a new world, though those who are a little more used to the jargon can sometimes wish they were on another planet… Thanks to the following infographic by Powwownow, we finally know what the nations truly thinks about office speak.…

Is Print Advertising Over?

A question that is regularly regurgitated in advertising is whether print adverts still work. With the rise of intelligent and unusual advertising techniques, and a shift in focus that directs towards the digital world, many companies are now focusing on imagery, copy, and video content to be used to promote and market themselves exclusively online. Despite there being a development in the style and types of effective advertising used, it doesn’t meant that older, standardised methods are now obsolete. The developing styles of advertising and the broadening of creativity within them actually allows for businesses to create a better, stronger campaign that is inclusive of multiple strains of advertising formats.…

Steps to Use Twitter for the Advantage of Your Business

With more than 500 million active users, it is no wonder that Twitter is the preferred platform in the social media sphere. Why will you consider being a part of it to grow your business? Well, the answer is implied in the initial statement. When it is so popular, how can it be that some of them aren’t your potential customers? For a B2B company, a presence on this platform can lead to wondrous results in sales. It can help you build relationships, gain trust and credibility, recognize opportunities and carve out an identity in your niche.…

The Advertising Billboard for Small Businesses

Advertising your business is an essential, but costly, fact of life and there seem to be an ever increasing number of ways in which to advertise. However, as so often in life, some of the old tricks can be the best. For any size of firm, using your car as a mobile advertising billboard is one of those old tricks and it can still be incredibly effective. Today there are a number of ways of doing this but the two most popular include a standard vehicle wrap, or the more simple use of a vehicle magnet.…

Hashtag Robbed: Two Million Passwords Stolen from Social Media Sites

Online hackers have successfully stolen more than two million passwords from the biggest social media sites, including Facebook, Twitter and LinkedIn. The details were then posted online, and although victims were spread across the globe, it is claimed by investigators that the majority of these users were based in the Netherlands. The crime was uncovered when a team of probing a botnet known as ‘Pony’ stumbled across the mass of compromised data. A botnet is a network of hacked computers set up by criminal gangs to enable them to share information and perform a variety of illegal activities.…

Spare a Thought for Millionaires

A year ago – where were you? What about 5 years ago? How much money did it cost you at the petrol station to fill up your tank? What about college? How much did it cost you? How much do you think you’d spend on home today? The price of these things have all risen sharply in just the last few years. But, it’s more than just price inflation. It’s an attitude about money and the easy availability of credit that’s the problem.…

5 Ways to Improve Your Business Brand in 2014

The start of a new year is a perfect time for renewing your business brand as well as your own mind. It is really important that your customers and all the potential customers get a certain vibe from your business. Having a positive brand image can really help you get more customers and publicity. To help you out here are five simple ways to improve your business brand in 2014. 1. Recheck Your Focus Naturally, the first thing you should do is to look at how your business brand is matching the overall values of your business.…

Ways to Make Your Business Run Smoother

As the New Year signals a time for change, those looking to improve their business in 2014 may be currently looking to ways to make their company run smoother and more streamline in order to maximise results and return. This can be achieved in a number of ways, and those making changes and becoming more streamline will instantly see improvements in productivity and even profits for the business. Business owners looking to make change should focus on the various areas of their company, including structure, management, and employees and see what changes can be made so that it runs smoother and more efficiently in 2014.…

Why Conscious Capitalism is The Key to The Future

The business environment of the last five years has been challenging to say the least. The Great Recession has sent many people and businesses into bankruptcy. Consumer confidence is down, spending is down, and many industries are in transition, the victims of changing technology and a softening market place. And yet there are some silver linings: the stock market is at an all-time high; many innovative companies are challenging established paradigms and attaining record profitability; the housing market and consumer spending are slowing bouncing back.…