Soon after Apple added the Dark Mode to its desktop email UI in 2018, almost every email client and social media app has joined the bandwagon. Do you know that you can improve your email deliverability by using the dark mode? Yes, you read that right.
Today I am going to discuss how you can use the dark mode theme in your HTML email templates to improve your engagement rate, open rate, and overall deliverability metrics using this trend. Read the blog ahead to discover the bright results of using the dark UI for your emails.…
If you think that to be a successful entrepreneur, you have to be charismatic, appealing and follow societal norms, think again. There are personality traits that others would consider to be flaws that could actually give you the edge you need to succeed. Here are a few examples.
Being self-centered
When you are pursuing your dream of bringing a new product to market or turning another kind of business idea into a reality the danger of being too egotistical is there.…
When it comes to running a business, it’s essential to enjoy what you are doing since too many people run businesses to survive. This is why pet franchises are such a popular option among anyone looking to run their own business in an industry they know they would enjoy because for the pet lover running a pet-related business is like having a dream come true, but today, these dreams can come true thanks to the idea of pet franchises.
Why are pet franchises so popular?…
A coaching business can provide the public with a variety of choices that address their fitness and health goals. The business may present a great venture for anyone who is athletic and loves to workout frequently. They must have drive and determination, and the owner must reflect this in their advertising efforts when starting the business.
Here is a review of things to note before starting a coaching business that will guide entrepreneurs through the process.
1. You Need an Accountant
By hiring an accountant, the business owner sets up tax payments for the business and keeps their accounts in order.…
There’s nothing more exciting or satisfying than watching the company you work for grow into something that’s both successful and profitable. As your company evolves it will almost certainly need more time to focus on the demands of your customers, the hiring of new employees and adjusting your marketing strategies to reach a wider audience.
There’s a lot to think about and manage at this stage, but all the hard work everyone has put in can be at risk of coming undone if your company doesn’t dedicate enough time to staying organized.…
Many types of businesses can effectively leverage the personalized, streamlined experiences that mobile apps enable. A well-designed app should always outperform a website when it comes to helping customers browse, research, and buy.
How much of a return on investment an app produces will depend upon its slate of features. Apps need to account for the nature of businesses they are designed to serve if they are to be worth commissioning.
Restaurant operators need to be especially careful to make sure that the apps they pay for will include a range of fundamentally important features.…
Your employees are the heart and soul of your business. Without them, your company simply wouldn’t exist. However, you can’t expect them to be loyal to you without giving them different opportunities. Just like it’s essential to keep them motivated, you also need to encourage future development. While you might not realize it, it’s incredibly vital for your business.
In this article, we are going to take a look at eight ways you can encourage employee development. Interested? Then let’s get started.…
Whatever industry you’re in right now, the covid-19 pandemic will be having an impact on you. Perhaps it is affecting your supply chain, or it means that not all of your staff are able to work from the office – even if it’s not affecting your business directly, there’s a good chance your employees’ (mental or physical) wellbeing could be taking a knock, and you will need to up your health and safety provisions.
Masks
If your staff have to come into contact with one another and aren’t able to work remotely, you can really reduce the spread of covid-19 by asking them to wear masks where possible.…
If you’ve had an entrepreneurial brainwave that’s going to change the world in ways that people can’t yet even imagine, you’re probably eager to dive right in and get started with your business start-up. Here are some things to consider first…
Keep an eye on hidden costs
This is something that almost all entrepreneurs can hold their hands up to and say that at some point they have been guilty of. The fact is that businesses have overheads. Little expenditures here and there that grease the machinery of average daily business operations.…
Setting up a business and a stunning website is only a first step. To bring in the customers, you should consider a wide range of both online and offline promotion.
If your company is based on the web, like many businesses nowadays, you might have assumed that the only marketing you need to do is online. But no matter how many forms of online marketing you engage in – PPC, SEO, social media, email campaigns – there will always be customers you can’t reach this way.…