Are You Wasting Your Data? Tips For Small Businesses To Utilise Your Biggest Resource

by Ivan WidjayaTechnology
It’s 2017, the year of virtual reality and the iPhone number something or other. You can find a dog, house, car or yacht online and buy it. You can use your cell phone to tell celebrities exactly what you thought of their last film, or let a company know that it isn’t okay they messed up your order and haven’t answered your emails. Technology is permanently incorporated into our everyday lives, and that technology is spewing out data faster than we can upload our latest witty tweet and be irritated that only two people liked it.…

Do Small Businesses Need Business Intelligence?

by Marcus JensenTechnology
Online resources have transformed the business arena of today, introducing new tools and reinventing the rules of the game. The economy has become increasingly data-driven, but business intelligence framework requires financial and computing resources, which makes the process of assembling it troublesome for small enterprises. Lack of funds, internal know-how or vision is often the reason for abandoning this incredible growth inducer. This is a shame, as performance statistics and response rates help businesses get their operations off the ground and gain edge on the market.…