While the world of the internet keeps expanding and new opportunities for digital advertising seem to appear daily, print advertisement is still one of the strongest forms of advertising for both startup and established businesses. While print marketing may not look the same as it did 20 years ago, the practice is thriving and changing to accommodate a rapidly changing business world. Read on to find three reasons why you should consider paper marketing.
It’s Tangible
A mailed advertisement. A page in a magazine.…
It can be extremely satisfying to invest money in small businesses and to watch them thrive as a result. The rewards will come not only in the form of financial returns, but in seeing an investment help people or ideas reach their full potential. Smaller companies need investment to survive, and with the right support they can offer bigger returns than the major players.
Room for growth
A successful, established company may already be at the top of their game, and that leaves little room for future growth.…
According to Gartner the annual spend of enterprises on IT products exceeds three trillion dollars. Until recently, the way decision makers selected and purchased IT products has been based on a traditional process that was stagnant for decades. Enterprise software has always lagged behind platforms and apps that targeted the consumer. YouTube, Snapchat and Facebook were designed for the masses. In other words, if consumer software is the young, vibrant “prom queen”, enterprise software has been the “conservative business woman”.
Not anymore.…
When you first start out in business it can be tempting to work from home. Not only does it keep your expenses low but you also have the flexibility of being able to work any hours you choose. However, there comes a time when you need to expand and one of the best ways to do this is to draw a clear line between your home and business life and to step into your own office.
Let’s look at different ways to start your expansion.…
You hear a lot about sustainability these days, and for good reason. Creating sustainable processes at work and beyond is crucial for many people concerned about what the future may hold. While the very core of maintaining sustainability within a company entails environmental preservation and adherence to pertinent regulations, there’s actually more to it than that.
For a company to be truly sustainable certain practices must be adopted. This involves individuals taking responsibility for their respective roles, as well as forming collectives all working towards the same purpose.…
Owning a business comes with its own set of challenges but there are plenty of tools and software systems available that can make it much easier.
Google AdWords
When it comes to websites, Google has a lot of tools and resources available for business owners. One of these resources is AdWords, which allows you to reach a high volume of potential clients through a variety of avenues across the Google platform. It is actually the highest revenue generator among all of Google’s services, which shows its strong online presence.…
There’s no sugar coating the challenges that come with hiring a virtual assisting agency to provide you with qualified, hard working VAs to help you in your business. With new firms cropping up every day that always promise prospective clients the world, it has only become harder to find the right online talent to help you keep your business on track.
When you start to read up on what each firm offers, there are a lot of things you need to look for before signing up for a monthly service plan.…
Running your own business or working for a small labouring company will often require one or more vehicles for a range of different purposes. From driving employees to work to providing cheap advertising space, choosing a vehicle that will generate maximum efficiency can involve plenty of thought.
Depending on the industry certain models will be more appropriate and useful than others. Decide what you require from a work vehicle and which elements are most important to helping your business succeed. Such considerations before buying or hiring a vehicle will ensure you’re not left disappointed.…
Finding the ideal car for your business can be a real headache. If you’re going to be on the road a lot, you’ll need something that’s cost-effective, safe and secure, and, if possible, offers you some of the latest technological features. A Land Rover can offer all of this.
CO2 Emissions
Vehicle tax rates will vary depending on the size of the engine, fuel type, and level of CO2 emissions a vehicle produces. When the ECO mode, available on the Discovery Sport, is activated, the accelerator pedal response is softened to reduce energy consumption.…
Entrepreneurs and businessmen are masters of making money, yet when it comes to keeping it, it can be another story entirely. Your monthly paycheck may be impressive, but ensuring that your bank balance reflects this can prove problematic. Many people like the finer things in life, but these inevitably eat into your earnings, until the colour of your account balance can look increasingly unhealthy.
Luckily, there are ways to remedy this. There is an art to preserving and supplementing your earnings, but it’s one that almost all of us can master.…
