Finding the advertising strategy which works best for your business is a lot tougher than it might appear at first. There are plenty of ways of wasting your time when you try to do this. Here are a few of the most common ones to avoid which you should be aware of.
Choosing the Wrong Target Markets
If you don’t already have a clear idea in your head of who your target market is then this is something that you need to do before you go ahead and spend money on marketing.…
Okay – I’m impressed. Many are impressed. Finally, the future which we can only dream of when watching Mission Impossible is here, today.
Google Glass, although still a prototype and you had to compete with thousands other to get one and try it yourself (application for this has been closed, by the way…,) the conversation has started to heat up.
…and the hype is also fueled by the media, which buzz the high-tech glasses: Google Glass for adult entertainment; the now dropped potentially-privacy-buster facial recognition capabilities; the many uses of Google Glass – including healthcare, commerce and humanitarian – to name a few.…
The media – TV, film and online, haven’t been seen as integral to the UK’s overall economic performance, but the creative industries do seem to bring some financial benefits. Well over 100,000 people work in old and new media – newspapers, TV stations, creative agencies, film studios and even social media sites are all major employers.
Auntie gives generously
As the oldest broadcasting institution in the UK, the BBC has become a reliable source of information and entertainment, whatever some people think of their recent output.…
When you are having a great relationship with your family and relatives, it’s tempting to take your relationship to work in a business venture. However, I’ve witnessed so many relationships are becoming broken because of business-related issues. Why can things just work like the way it is when running a family business?
There are some answers to the question: Different business aspiration, different business principles and policies, and so on. But from what I’ve seen, heard and experience, the most typical answer to that question is… (fanfare)… money.…
Bootstrappers – great news! This article will show you how to promote your small business online for less, even free – with quality, of course! Everything shared here is my own blueprint for you to benefit from… so be sure to share this to your network so they can also benefit from this post.
Are you ready? Here we go:
1. Social bookmarking
How: Bookmark your stories and get views, as well as votes from fellow members.
Views, obviously, bring you traffic, but what you need to focus on are votes.…
If you work in a busy environment which is constantly buzzing with the sound of heated exchanges of opinion, telephone calls and prompt meetings, it’s possible that you might have forgotten something. When everyone’s workload is too much, forgetting the basics such as maintaining a clean and tidy office can often be put to one side.
Where is it?
The main advantage of having a clean workspace is that it’s easier to find everything. Asset labels are something that can help with maintaining an office or warehouse.…
I am a lifestyle entrepreneur; I am location independent. I am actually working at home right now, but if I want to, I can just travel to tourist spots and bring my business with me – with ease. The thing is, it’s not as difficult as you might have thought – if I can do it, you can definitely do it, too!
You see, I am fortunate to build a business that fits my lifestyle, not the other way around. It wasn’t easy, and things are still challenging today.…
A survey conducted by Lloyds TSB among smaller businesses in North West England suggests that confidence for the coming year could be on the rise. The banking group spoke to 110 companies in the region, and found that many of them believe that then situation in Europe and at home will improve.
42% of the businesses Lloyds spoke to said that they believe that orders over the first six months of 2013 will go up, while just 13% believe the opposite may be the most likely outcome.…
Are you a small business owner who is looking for a high impact way to advertise, promote and get out there without burning a hole in your pocket? Then setting up your own pop up shop or participating in a pop up event might be the best thing to do. Here’s why…
1. It’s Time Tested
Pop up stores have been around for a really long time now. However it is only recently that pop ups have started getting the thumbs up from small business owners all over.…
No, this post is not about the geographical location of the best workplace in the world; instead, this post is about 5 of the best workplace types in the world. And yes, it’s worth reading 🙂
Today, technology enables us to be more mobile and productive. We are no longer need to setup an office on a business park to run our business. Instead, you can now run a reputable business without the costs of maintaining a full-fledged office.
Especially great for independent business owners, here are top locations for running your business – with or without employees.…
