Getting noticed can be a challenge when you’re in the initial stages of a new small business venture. You have a limited budget, no history in the area, and a small or non-existent client base.
Although you probably don’t have much money to spend on marketing, spreading the word about your business is more important than ever at this time. Here’s what you need to know about how to market your new small business on a restricted budget.
Target Your Marketing
Targeted marketing is important for any business, but it’s even more important for a small business that’s just getting started.…
Setting up a business and a stunning website is only a first step. To bring in the customers, you should consider a wide range of both online and offline promotion.
If your company is based on the web, like many businesses nowadays, you might have assumed that the only marketing you need to do is online. But no matter how many forms of online marketing you engage in – PPC, SEO, social media, email campaigns – there will always be customers you can’t reach this way.…
Small business strategies require a good deal of adjustment and assurance. It becomes all the more important to adjust your goals in order to ensure that you manage to stay on target. We must admit that the small business strategies have taken on an altogether new meaning. With the advancement of technology, business environments are being affected. Such strategies are essential for the success of your organization as the size of the small businesses do require strategies that are not only capable of simplifying efforts but also do it’s best in saving time and preserving limited resources.…
Black hat SEO isn’t something you’ll want to boast about on the average resume, but that’s not to say that we shouldn’t have respect for those who indulge in it. Black hat SEO techniques are inherently extremely successful, so there must be something marketing professionals can learn from the dark side of optimisation. In this article, we’ll zone in on four of the key principles that can help marketers improve their skills and career prospects.
1. Making Money
Black hat tactics tend to be fast and furious: find something that works, exploit it and take the money while the going is good.…
Bootstrappers – great news! This article will show you how to promote your small business online for less, even free – with quality, of course! Everything shared here is my own blueprint for you to benefit from… so be sure to share this to your network so they can also benefit from this post.
Are you ready? Here we go:
1. Social bookmarking
How: Bookmark your stories and get views, as well as votes from fellow members.
Views, obviously, bring you traffic, but what you need to focus on are votes.…
I’m sure you have seen it; ugly boxy, pixelated piece of image regularly found in black and white. The image is called QR code – an emerging tool to deliver your marketing message (or merely your contact details.)
Some designers are trying to make such image cool – even transform one into a piece of art, but that’s not easy to do especially for small businesses who can’t afford to hire one. But in 2013, there is a startup that sees the gap in the market – and launches a powerful tool that makes ugly QR codes pretty: Meet Visualead.…
