The Life Stages of Mail
In era of marketing and PR, traditional marketing, digital marketing, or combination of both; is lifeline of any business.
A report ‘The Life Stages of Mail’ published by Royal Mail MarketReach studied that how people of different age groups engage with mail. Precision Printing has summarized the report and made few suggestions for marketing your business.
1. Division of Age Groups
Categorizing age groups is a key part when we define demographics in marketing. The report catogerized the following key age groups:
Fledglings: 3 million young adults with parents; 52% are 18-24 years and 17% intend to move out.…