You’re Never Too Old to Go Back to School (Especially if You Want to Launch a Business)

You’ve been in the same role at the same business for most of your career – which is a good 10 years longer than you’d care to admit. What’s more, you have a business idea, and you are committed to carrying it through to launch. Since you have so much business experience under your belt, you are a shoo-in for business success – right? Actually, maybe not. Regardless of how long you have worked in industry, if you don’t have the right business experience – i.e.…

How to Answer Business Calls Properly

There’s an absolute art to answering business phone calls properly. By now, most of us with any work experience at all know we can’t answer a professional call the way we would our friends and family. “Yeah, what’s up” just won’t cut it, if you’re looking to project a professional image. So, how then should business phone calls with customers be handled? Let’s dive into a few of the more important points in professional phone call answering etiquette we all need to be mindful of.…

3 Inbound Marketing Techniques That Will Change the Way You Approach Promoting Your Business

Inbound marketing is not easy. It can be hard when you’re just new and starting out. There are hundreds of ways to drive inbound traffic to your site. You can write a blog post every day on your site. You can self-publish a series of e-books. You can take advantage of social media. But, not all of these methods are effective in the beginning. Not to mention, the marketing trends change as much as the SEO rules do. This means it can be harder to get on top and stay on top of your game.…

How The Humble Calendar Can Boost Your Business

Whether it’s on your desk, on the office wall or hanging at home, a work calendar is an effective reminder of business or organisation. From banners to brochures, there are many marketing materials to help boost a brand. But can a company calendar truly improve the success and development of your company as well as other advertising formats? Perhaps. Add value to your organisation and boost engagement with your audience with the use of a simple calendar, using these top tips brought to you by Where The Trade Buys, experts in foam board printing.…

5 Ways to Increase Employee Productivity

Productivity is the key to boosting the fortunes of any organisation – when an organisation is highly productive, it often leads to success. Increased productivity can translate into good customer service and improve employee motivation and morale, creating a happy working environment. As the saying goes, it’s not the number of hours that employees put into work that matters, but instead the amount of work they put into those hours. But it can be hard to judge just how much of a workday is spent productively.…

The Importance of Innovation at Every Business Level

Innovation is extremely important for the long-term success of any business, no matter what the industry. Any new company needs to introduce something fresh to the market to fill a gap and provide an exciting alternative to what’s already out there, to draw customers into their product or service. However, as RSM points out, innovation is also important for large, established companies. The paradox here is that if a business is growing and successful, does it need to innovate or will that risk having a negative effect?…

How Smart Businesses Can Market Themselves

Nowadays technology is thriving. Businesses and individuals are using the latest technology to improve their lives and livelihoods; therefore, the appearance of smart businesses is inevitable. Luckily, smart businesses have many components that are incredibly marketable. You can use the inclusion of the latest technological revelations to your advantages and help market many areas of your business. Here is how: Marketing tactics The point of your business is to harness the latest technological advancements and market them to the world. For instance, if you are using the newest software which benefits your customers (does it improve the payment process, etc.?)…

The UK’s Population will Reach 70 Million by 2026: How will The Economy be Affected? (Infographic)

Its anticipated that the UK’s population will reach over 70 million people by the time we reach 2026. Will the UK’s growing population result in the government having to make revisions when it comes to the amount that they need to invest into the nation’s economy? UK online investment company and personal pension account specialist, True Potential Investor, investigates in the infographic below. Check out the graphic and you’ll discover the UK’s GDP, Great Britain’s Historic CPI inflation rate, the UK real households’ disposable income per head and much more when various generations were turning 16 years old and adjusting from education to work life.…

5 Causes of Radiation: How Your Business Can Protect People From It

Radiation is an energy produced from unstable radioactive elements, or from machines. It has the ability to move from its source to other locations and into people in form of energy waves or energized particles. Radiation is powerful energy, and it’s one of the most harmful forces on earth, with several health issues associated with over-exposure. Radiation is broadly divided into two categories based on the level of energy they vibrate. There are non-ionizing and ionizing radiation. Radiation is caused as a result of some processes, and each type of radiation has unique characteristics and features.…

How to Successfully Outsource Your Marketing Efforts

Marketing is one of the most important elements of a successful business strategy – but effective marketing requires near-constant monitoring and tinkering as well as a fount of experience and up-to-date knowledge. It isn’t difficult to do marketing, but it is nearly impossible for a small or new business to do marketing well. As a result, many small businesses decide that the best course of action is to outsource their marketing efforts. You might be considering the same – but you might also be wondering whether you can outsource marketing while still maintaining high quality campaigns and sufficient consumer engagement.…