9 LinkedIn Tools and Capabilities You Should Start Using
You have a LinkedIn profile. Most everyone does these days. The question is, are you making your LinkedIn profile work for you?
This isn’t a rhetorical question. LinkedIn is one of the world’s most powerful marketing tools for businesses and professionals. Many of its most valuable features are valuable because they’re free to all users (or all business users, at least). A LinkedIn Premium membership can certainly unlock more doors, including some on this list, but it’s not essential.
It’s true that LinkedIn can feel intimidating to those not used to working with it.…