We are very lucky to live and work nowadays in the world of online advertising as it looks now. At the beginning the procedure was a bit illogical, as Advertisers have nothing to do but buy bulk of traffics that were often not targeted. Spending money for foregone result seems to be really strange, but the were no other alternative.
However, the situation now is absolutely different.
The impressions are bought or rejected after deep consideration of each. All happens so quickly, that while you are just waiting that part of a second of page loading – everything is already done.…
Any start-up business with even vague aspirations of becoming at least a fairly well-known name within its industry will face a myriad of dilemmas when it comes to publicising themselves. Should they begin in a low key way or do something flashy? Should they spend a lot or try and market their products without dipping into their bank accounts?
One of the biggest decisions any company will face when it comes to advertising their product is choosing the most effective media.…
Advertising and marketing is one of the most lucrative industries on the planet, with billions of dollars being spent on campaigns to try to boost brand awareness and sales in markets all around the world. That said adverts are notorious for being one of the most annoying things that any of us can encounter at a particular time. Whether it is on television, in a magazine, or on the radio, many of us tune out once the adverts kick in.
Online advertising has been growing at a healthy rate for many years, and the trend is set to continue through the rest of this decade, and surely further into the future, too.…
