One of the biggest challenges for businesses in today’s world is to capture a customer’s attention long enough to make a sale. Many customers are interested for a few seconds, but their attention is quickly diverted to another catchy YouTube video or idyllic Instagram post before they can think twice about making a purchase. For this reason, boosting conversions is an important goal for any successful business. Boosting conversions will turn more potential customers into new customers, and turn occasional customers into brand loyalists.…