You have a LinkedIn profile. Most everyone does these days. The question is, are you making your LinkedIn profile work for you?
This isn’t a rhetorical question. LinkedIn is one of the world’s most powerful marketing tools for businesses and professionals. Many of its most valuable features are valuable because they’re free to all users (or all business users, at least). A LinkedIn Premium membership can certainly unlock more doors, including some on this list, but it’s not essential.
It’s true that LinkedIn can feel intimidating to those not used to working with it.…
Business networking can be great for your career, but the drawback of traditional networking is that it doesn’t scale. Online networking, however, does scale, and it can grow as large as you want. Here’s how to use LinkedIn to increase your influence and your network.
1. Regularly publish on LinkedIn
This is one of the best ways to engage your audience, get involved in your niche and show that you’re an expert in your field. At first, only journalists or people in management positions could publish on LinkedIn.…
Many business professionals use LinkedIn to help boost their career. LinkedIn allows you to connect with other business professionals, network with other people, learn more about specific companies, attend online presentations, join industry-related groups, read industry-related news and even find a new job.
Your LinkedIn profile also contains a variety of information. You can add personal and professional links to websites, current and past jobs, a small biography about yourself, and a list of awards and accomplishments.
One other feature on your LinkedIn profile is the ability for other people to be able to recommend you or for you to recommend someone else.…
Are you on LinkedIn? If you are not, you are losing out the opportunity to benefit from arguably the best social media site for business people! If you are interested in finding out more about LinkedIn and discovering which groups to join, read on…
Many social media business users have testified that LinkedIn has given their businesses better engagement than Facebook and twitter – investors agree with the users, too. It might be less fun than Facebook, Twitter or Google+, but it’s well worth your time!…
