Innovation is the lifeblood of any successful business, but not all ideas are created equal. Idea testing is a crucial step in the innovation process, allowing businesses to evaluate the viability of their concepts before investing time and resources into development. In 2024, the landscape of idea testing has evolved with advancements in technology and changes in consumer behavior.
In this article, we’ll explore the best practices for idea testing in 2024 and how businesses can ensure they’re doing it right.…
I’ve hinted you about Validation Board in my previous post. With this blog post, I would like to endorse it as a great tool to test your business idea, even before you spend time and money launching it. I am not affiliated by any means with this tool – so, I can guarantee objectivity to you. Interested? If so, read on 🙂
I love tools that can help me do things in a more efficient and effective manners. To me, speed is everything.…
Did you know why businesses fail? No, most of the times, it’s not because their ideas suck; it’s because their market research sucks, leading to a poorly executed marketing campaign.
The key to your business success is not by having a great idea; cool ideas are, well, cool, but you need to be realistic; you need to know whether there is actually a market for your cool products. This can be done via market research.
The big question is, how to do idea testing effectively?…
