There is no shortage of competition in the ecommerce arena, as there are hundreds of thousands of online stores out there, many of which in your industry. You will need to stand apart and one of the most straightforward ways to do that is with a little bit of digital marketing. Despite various “experts” telling you that digital marketing is the easiest thing in the world, there are still innumerable ways in which you can mess it all up and end up throwing your money away.…